Investment Thesis Behind Paradigm’s $13.5M Investment in Crown


The recent $13.5 million Series A investment by Paradigm into Brazilian stablecoin beginup Crown is a highly strategic move that signals a powerful shift in the global crypto venture capital landscape. This funding, which values Crown at $90 million, is Paradigm’s first official venture into Brazil and underscores a conviction that the next wave of massive financial market disruption will come from the tokenization of emerging market currencies. Crown is the issuer of BRLV, a stablecoin pegged to the Brazilian Real (BRL), and the investment thesis hinges on the unique value proposition of BRLV in a high-interest, high-inflation environment like Brazil.
Capitalizing on Local Interest Rates and Institutional Demand
Crown’s model is built specifically to integrate with and benefit from Brazil’s macroeconomic reality. The fundamental difference between BRLV and global stablecoins like USDT or USDC is the ability to offer a native yield. BRLV is fully backed by high-quality, liquid Brazilian government bonds and other sovereign assets. Due to Brazil’s consistently high base interest rate—currently hovering in the double digits—Crown is able to earn significant yield from its backing assets. Critically, the platform passes a portion of this high local interest rate directly to its institutional clients who hold BRLV. This creates a compelling incentive for banks, corporate treasuries, and large institutions to use BRLV for holding and transferring value, effectively turning the stablecoin into an appealing vehicle for a carry trade and an efficient, transparent gateway to access local rates digitally. For Paradigm, this yields a unique, high-growth opportunity to monetize the stablecoin infrastructure in a way that is currently impossible in the low-interest U.S. dollar environment.
Securing Dominance in the Largest Latin American Market
The investment is a clear bet on achieving dominant liquidity network effects in Brazil, which is currently the fifth-largest crypto market globally. By backing Crown, Paradigm aims to establish the BRLV as the default fiat on-ramp and off-ramp for the Brazilian economy, similar to how USDT and USDC operate for the US Dollar. The focus on institutional clients, which already account for the vast majority of stablecoin transaction volume globally, provides a strong foundation. Crown’s founders, bringing experience from major fintech successes like Nubank, understand the stringent institutional-grade security and compliance required to scale in this regulated environment. The capital infusion will allow Crown to aggressively scale its operations, cement its first-mover advantage, and ultimately solidify its position over competing BRL-pegged stablecoins. Success will view BRLV become a critical piece of infrastructure, facilitating quicker, cheaper corporate finance, international remittances, and eventually, serving as an effective digital inflation hedge for Brazilian citizens. Crown’s long-term goal of reaching R$1 trillion in circulation within the next decade—a high single-digit percentage of Brazil’s total money supply—illustrates the scale of the financial infrastructure play that Paradigm is investing in.







