Saxo Surpasses DKK 1 Trillion in Client Assets as Global Investor Base Expands
Saxo has reached a major milestone, surpassing DKK 1 trillion in client assets as its global client base grows to more than 1.5 million investors. The achievement marks a tenfold increase from May 2017, when the bank reported DKK 100 billion in client assets.
The milestone reflects sustained growth across both Saxo’s direct-to-client business and its institutional operations, underscoring rising demand for multi-asset investing and technology-driven market access.
The record comes shortly later than Saxo reported the strongest financial results in its history for 2024, reinforcing momentum across its platform and business model.
Client Growth Drives a Decade of Asset Expansion
Saxo’s client assets have expanded rapidly alongside growth in its customer base, which now exceeds 1.5 million clients worldwide. The milestone represents a tenfold since 2017, reflecting long-term compounding rather than a single-cycle surge.
Growth has been supported by increased participation from retail investors as well as steady inflows from professional and high-net-worth clients using Saxo’s trading and investment platforms.
The bank said the milestone demonstrates how more investors are putting savings to work across global markets and asset classes, supported by improved access, pricing transparency, and digital tools.
Institutional Business and BaaS Play a Central Role
In addition to its direct client segment, Saxo’s institutional business has been a key contributor to asset growth. Through its banking-as-a-service (BaaS) model, Saxo provides capital markets access and infrastructure to institutional partners and their end-clients.
This model allows banks, brokers, and fintechs to leverage Saxo’s technology, pricing, and market relationships, extending Saxo’s reach beyond its proprietary platforms.
The combination of direct and institutional channels has enabled Saxo to scale client assets across regions and client types, reinforcing its position as a .
Focus on Platforms, Pricing, and Investment Culture
Saxo attributed the milestone to its continued focus on delivering advanced platforms, broad product coverage, and competitive pricing across multiple markets. Maintaining price leadership has been central to attracting and retaining active investors.
Founder and CEO Kim Fournais said the scale of the achievement reflects a thriving investment culture, with more people recognising the long-term benefits of across asset classes.
As Saxo builds on its strongest-ever financial performance, the bank said it remains focused on enhancing tools and services that assist clients and partners pursue their financial goals in an increasingly landscape.
