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Sumsub Partners With Fireblocks to Embed Travel Rule Compliance Into Digital Asset Workflows

Sumsub Partners With Fireblocks to Embed Travel Rule Compliance Into Digital Asset Workflows

Sumsub has partnered with Fireblocks to deliver natively integrated Travel Rule compliance for virtual asset transactions, targeting financial institutions and virtual asset service providers (VASPs) facing growing regulatory pressure as stablecoin usage accelerates.

Under the partnership, Sumsub’s Travel Rule answer will be integrated directly into the Fireblocks platform, enabling real-time automated verification and encrypted data platform between VASPs. The companies said the integration will allow Fireblocks users to tailor compliance workflows based on their risk profiles while maintaining streamlined transaction processing.

The announcement comes as regulators worldwide continue tightening requirements around illicit finance controls in digital assets, pushing firms beyond implementation and toward operationalising Travel Rule compliance at scale.

Integrated Travel Rule Compliance Targets Stablecoin Growth and Fragmented Settlement Rails

Sumsub and Fireblocks said the integration is designed to reduce operational friction for VASPs as stablecoin payments grow rapidly and compliance requirements become more complex.

Sumsub noted that stablecoin volumes reached close to $1 trillion per month last year, roughly double the levels recorded in 2024. The company said this growth is forcing VASPs to navigate fragmented settlement rails and increasingly demanding compliance workflows.

Regulatory momentum is also accelerating. Sumsub pointed to frameworks such as MiCA in the EU and FinCEN guidance in the U.S., alongside recent updates from the Financial Action Task Force (FATF), which it said are reinforcing the requirement for VASPs to implement and operationalise Travel Rule processes to address illicit finance risks.

To meet these demands, Fireblocks said it is collaborating with compliance providers like Sumsub to embed Travel Rule functionality directly into operational transaction flows rather than treating compliance as a separate external process.

Takeaway

Stablecoin growth is pushing compliance into the transaction layer. By embedding Travel Rule functionality inside Fireblocks, Sumsub is positioning compliance as a native operational workflow rather than a bolt-on requirement—reducing friction as VASPs scale.

Sumsub Brings Access to 1,800+ VASPs Across Major Travel Rule Protocols

The companies said Fireblocks will remain the hub for transaction processing while Sumsub enriches the workflow by enabling secure, real-time Travel Rule data platform.

Sumsub said its Travel Rule answer provides access to more than 1,800 VASPs and supports multiple protocols, including GTR, CODE, Sygna, and the Sumsub protocol. The aim is to allow seamless automated data sharing between counterparties during virtual asset transfers, fully embedded within the Fireblocks environment.

This integration is intended to give VASPs a scalable compliance pathway without forcing them to build Travel Rule infrastructure in-house, while also supporting encrypted platform of the required originator and beneficiary information.

Both firms positioned the integration as enabling “frictionless compliance at scale,” particularly for stablecoin payment flows where speed, automation and counterparty interoperability are essential.

Takeaway

Travel Rule compliance only works at scale if counterparties can connect. Sumsub’s claim of access to 1,800+ VASPs and multiple protocols turns Fireblocks into a compliance-enabled transaction hub, assisting institutions expand stablecoin flows without operational bottlenecks.

Fireblocks and Sumsub Frame Compliance as a Competitive Enabler for Onchain Payments

Fireblocks said the integration supports customers as stablecoin adoption and digital asset payments accelerate globally, requiring compliance controls that do not sluggish transaction workflows.

Adam Levine, SVP of Corporate Development & Partnerships at Fireblocks, said the goal is to deliver flexibility without adding operational burden.

“As digital asset payments and stablecoin adoption accelerate, our customers need compliance answers that are robust and operationally seamless,” Levine said. “By integrating Sumsub’s Travel Rule answer directly into the Fireblocks platform, we’re providing financial institutions and VASPs the required flexibility to meet global regulatory requirements while maintaining efficient, streamlined transaction workflows.”

Sumsub said the partnership demonstrates the breadth of its Travel Rule platform, including orchestration across multiple protocols and full SaaS tooling for managing Travel Rule compliance requirements.

Ilya Brovin, Chief Growth Officer at Sumsub, said the integration sets a new standard for embedded compliance in digital asset payments.

“As Fireblocks’ trusted technology partner, we are proud to set a new bar for compliance in digital asset payments,” Brovin said. “This partnership demonstrates the capabilities of Sumsub’s Travel Rule answer—enabling not only seamless aggregation and orchestration of multiple Travel Protocols, but also providing the full-functionality SaaS platform for managing the entire scope of Travel Rule compliance requirements, so that VASPs don’t need to build it in-house.”

Brovin added that embedding automated compliance directly into Fireblocks supports real-time workflows and expanded global reach as institutions scale.

Takeaway

Compliance is becoming a growth lever in onchain finance. Fireblocks and Sumsub are positioning Travel Rule automation as infrastructure that enables quicker stablecoin payments, broader counterparty reach, and scalable global expansion—without compliance sluggishing execution.

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