Connect Trade Brings U.S. Market Access for Trading Platforms in India
Connect Trade, a leading provider of trading infrastructure for financial markets, has expanded its global footprint with the opening of a new office in Noida, India. The move aims to support India’s rapidly growing fintech ecosystem and enable domestic trading platforms to offer seamless access to U.S. equities and platform-traded funds (ETFs) through Connect Trade’s unified API integration framework.
Bridging India’s Fintech Boom with U.S. Market Access
Connect Trade’s entry into India represents a major step in bridging the gap between India’s vibrant fintech innovation and the world’s largest capital markets. Through its API infrastructure, Connect Trade allows Indian fintechs and trading apps to integrate directly with U.S. retail brokers in a compliant and scalable manner — creating a pathway for investors to access international equities, and eventually other asset classes such as options and futures as local regulations evolve.
“India’s fintech market is expanding at an incredible pace,” said Jim Nevotti, CEO of Connect Trade. “We’re opening this office to better support the being built here. Many of our clients already offer trading on Indian platforms, and we’re assisting them go global quicker by connecting directly to U.S. markets through our API.”
One Integration, Global Access
Connect Trade’s single integration model simplifies the technical and regulatory challenges of connecting to multiple U.S. brokerages. With one API, Indian fintech platforms can provide customers with direct access to global markets without the overhead of managing individual broker connections or navigating fragmented compliance processes.
The infrastructure is designed for scale — offering normalized , single-leg and multi-leg options, and futures within a unified architecture. The API also delivers , flexible workflows, and instant execution capabilities, allowing Indian platforms to enhance the trading experience while optimizing operational efficiency.
For fintechs and wealth platforms, this approach opens multiple opportunities: new revenue streams through global investing, improved client retention through product diversification, and a smoother path to regulatory alignment in cross-border transactions.
Supporting India’s Next Wave of Fintech Innovation
With the Noida office launch, Connect Trade will establish a dedicated local presence to accelerate partnerships, developer support, and client onboarding. The company aims to collaborate with India’s quick-growing base of digital brokers, wealthtechs, and neobanks that are now expanding beyond domestic equity markets to meet investor demand for global diversification.
“The appetite among Indian investors for U.S. assets is rising sharply,” noted a Connect Trade representative. “By integrating our infrastructure, Indian trading platforms can deliver global market access seamlessly within their existing apps — enabling cross-border participation at scale, while remaining fully compliant with both U.S. and Indian regulations.”
Empowering Fintech Scalability with API Infrastructure
Connect Trade’s API-first model is built to abstract away the complexity of broker integrations, freeing fintech developers to focus on user experience and innovation. The company’s system handles connectivity, order routing, compliance, data normalization, and account management within one platform, reducing time-to-market for partners expanding into the U.S. trading space.
The company’s infrastructure is already trusted by multiple platforms globally, providing the back-end connectivity that powers modern apps. The new India presence will also position Connect Trade to participate in the country’s ongoing Unified Payments Interface (UPI) and digital identity infrastructure ecosystem — aligning its products with the .
