Animoca Brands Secures Dubai VARA’s In-Principle Approval to Launch Crypto Brokerage
Dubai “in-principle” permission puts Animoca Brands on track to become a regulated crypto broker, speeding up its journey from a gaming incubator to a Web3 business with several other areas of focus.
Animoca Brands stressed that its work goes far beyond gaming and includes things like providing digital property rights, building infrastructure, and managing investments. This license aligns with Dubai’s goal of creating a vibrant digital asset ecosystem by providing global tech giants viewking to do business in the area with regulatory stability and strategic support.
Growth and Strategic Partnerships in The Middle East
Animoca Brands has worked hard to make a name for itself in the UAE. In April 2025, it opened a separate office in to meet increased demand for Web3 answers. Omar Elassar is the new Managing Director for the Middle East. He is responsible for building new relationships and setting the company’s regional strategy.
Earlier investments, like the company’s lead role in a $7 million strategic round for blockchain gaming developer Param Labs, are assisting it grow. Animoca Brands has not only solidified its position as a major investor but also as a driver of innovation in the and the rest of the Middle East.
Changing The Way Web3 and Fintech Work
s’ founders talk about a future where finance and digital assets are part of every sector, just as the internet changed everything in the past. The crypto brokerage wants to make digital assets and financial services easier to use, more open, and able to grow.
Animoca Brands will provide secure brokerage services that meet Dubai’s industry-leading standards thanks to VARA’s regulatory framework. This will set an example for other markets looking to adopt decentralized finance and blockchain-powered answers.
What This Means For Dubai’s Digital Economy
Many people from around the world want to work as VASPs in Dubai because of its smart digital asset regulations and the agency VARA. Dubai’s position as a place where inventive enterprises can grow their secure, regulated digital asset operations is solidified by the arrival of Animoca Brands.
This permission, in principle, gives other people who want to enter the market more confidence and shows that Dubai can support innovative Web3 and blockchain projects. People will be watching closely as Animoca Brands prepares to launch its in Dubai.
This is because of its regulatory approach and the possibility that it may change how people can access digital asset services. The company has large plans for partnerships, investments, and compliance, and it will have a significant impact on the direction of Web3 development in one of the most active areas of the world.
