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Binance.US Slashes Fees to Revive Trading Volumes

Binance Shares Key Update

What Binance.US Announced

Binance.US has cut fees to near zero on more than 20 crypto assets, including ETH, Solana, BNB, and Cardano. The American affiliate of Binance said the new structure offers 0% maker fees and 0.01% taker fees across its expanded “Tier 0” model. There are no subscription or volume requirements.

Tier 0 now includes all BTC pairs, with BTC/USD replacing BTC/USDC. The model, first launched in 2022, temporarily drove volumes higher but has not prevented a sharp market share decline since 2023. The latest cuts aim to reestablish Binance.US as the lowest-cost platform in the country.

Investor Takeaway

Binance.US is doubling down on fee reductions to win back U.S. traders, but low volumes suggest regulatory scars and trust issues may outweigh cost advantages.

Why Trading Volumes Remain Low

The fee cuts come as Binance.US struggles with negligible activity despite the SEC dropping its case against Binance and related entities in May. Market share has collapsed to 0.20% of U.S. dollar–supporting platform volume, down from around 10% before the SEC’s lawsuit in June 2023.

That lawsuit triggered a suspension of dollar deposits and withdrawals, forcing Binance.US into a crypto-only model. Although U.S. dollar rails were restored earlier this year, traders have largely stayed away. The guilty pleas by to Bank Secrecy Act violations, along with a $4 billion settlement with the Justice Department, further damaged sentiment.

How Binance.US Compares to Rivals

Binance.US faces stiff competition from Coinbase and Kraken, which dominate the U.S. market. Coinbase in particular has benefited from stronger regulatory positioning, a broader retail user base, and its inclusion in the S&P 500 index in 2025. Even as the has dismissed cases against Coinbase, Uniswap, and OpenSea, Binance.US has not viewn a recovery in activity.

Chris Blodgett, COO of Binance.US, said the platform remains committed to “building the best and securest digital asset trading experience in the U.S.” He pointed to liquidity and tight spreads as priorities, though volumes suggest traders remain cautious.

Investor Takeaway

Coinbase and Kraken continue to dominate, showing that regulatory clarity and trust may be largeger drivers of volume than headline fee cuts.

What’s Next for Binance.US?

By reintroducing near-zero fees, Binance.US hopes to spark a recovery similar to its 2022 experiment, when free BTC . But given the reputational damage, compliance concerns, and stronger positions of U.S. rivals, success is far from guaranteed.

The platform’s challenge is not only pricing but also regaining confidence from retail and institutional traders. Unless fee cuts are paired with deeper improvements in depth, Binance.US risks remaining a marginal player in a market increasingly consolidating around trusted incumbents.

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