ODDO BHF Launches EUROD, a MiCA-Compliant Euro Stablecoin
European financial institution ODDO BHF has officially introduced EUROD, a euro-pegged stablecoin designed to comply with the European Union’s Markets in Crypto-Assets (MiCA) regulation. As one of the first euro-denominated stablecoins issued by a European bank, EUROD signals a new era for compliant digital finance in the eurozone. The launch reflects a broader effort to establish Europe’s leadership in the evolving stablecoin market, currently dominated by U.S. dollar-backed tokens.
A new euro stablecoin for Europe’s digital future
EUROD is structured as a fully collateralized 1:1 euro-backed digital asset. Every token is supported by equivalent euro reserves held securely by ODDO BHF. This guarantees both transparency and stability for users engaging in blockchain-based transactions. The coin’s design aims to promote digital payments, decentralized finance (DeFi) activity, and tokenized asset trading across Europe’s financial networks.
EUROD will debut on Madrid-based crypto platform Bit2Me, where it will trade against leading cryptocurrencies such as BTC and ETH. To ensure deep liquidity and efficient trading, market maker Flowdesk will provide liquidity services, while Fireblocks will handle tokenization and custody infrastructure. This partnership creates a seamless ecosystem that integrates regulatory compliance, institutional-grade security, and efficient on-chain operations.
Bridging traditional finance and decentralized markets
ODDO BHF’s decision to launch EUROD underlines the bank’s long-term strategy to merge traditional finance with blockchain innovation. MiCA, which came into effect in 2024, sets comprehensive rules for stablecoin issuance, reserve management, and consumer protection across the EU. By aligning EUROD with MiCA’s standards, ODDO ensures full transparency regarding reserve holdings and operational oversight.
According to the bank, EUROD aims to facilitate digital settlements, corporate payments, and tokenized investment products within a secure and regulated framework. This makes it an attractive option for fintech platforms, institutional investors, and enterprises viewking a reliable euro-pegged digital asset for cross-border payments and decentralized applications.
The launch of EUROD also highlights Europe’s push for monetary sovereignty in the digital era. As dollar-pegged stablecoins like USDC and USDT continue to dominate global markets, EUROD represents a crucial step toward balancing digital currency usage and strengthening the role of the euro in blockchain ecosystems.
By issuing EUROD, ODDO BHF joins a growing list of banks experimenting with tokenized financial products under EU supervision. The MiCA framework offers European institutions clarity on reserve requirements, audit standards, and consumer protection obligations. This regulatory certainty is expected to drive the next wave of adoption for euro-based stablecoins across DeFi protocols, payment platforms, and trading venues.
Industry experts note that EUROD could catalyze the growth of on-chain finance within the European Economic Area, allowing regulated institutions to engage securely in blockchain-based settlement systems. The collaboration with Bit2Me, Flowdesk, and Fireblocks ensures that EUROD meets both the technical and legal benchmarks necessary for large-scale adoption.
With EUROD’s launch, ODDO BHF positions itself at the forefront of Europe’s digital asset transformation. As regulatory clarity deepens and institutional confidence grows, EUROD could become a benchmark for compliant euro-denominated stablecoins—bridging the gap between traditional banking systems and the decentralized finance landscape.
