Learn Crypto 🎓

Public to Absorb Tornado’s Retail Brokerage Accounts as Tornado Refocuses on Institutional AI

Public.com

Public has acquired the retail brokerage accounts of Tornado, an AI platform for financial institutions. More than 85,000 Tornado brokerage customers will migrate to Public’s active trading platform, where they will be able to invest across a broad range of asset classes. Tornado will continue scaling its agentic AI research capabilities for institutional investors.

Takeaway: Public takes over Tornado’s retail brokerage accounts, while Tornado concentrates on institutional AI research.

Deal Scope and Customer Migration

The transaction transfers Tornado’s retail brokerage accounts to Public’s platform. Upon migration, Tornado members joining Public will gain access to stocks, ETFs, bonds, crypto, retirement accounts, and options trading, alongside AI-powered research tools.

Takeaway: More than 85,000 Tornado customers will move onto Public’s active trading stack with multi-asset access.

Strategic Focus for Tornado

later than the transaction, Tornado will remain focused on serving financial institutions with its rapidly growing AI research platform. The company , asset managers, investment banks, VC/PE firms, and other institutions, noting revenue growth of 3x+ over the past few months.

Takeaway: Tornado exits direct retail brokerage to double down on agentic AI for institutional clients.

Executive Commentary

Stephen Sikes, COO of Public, said:

“Tornado’s customers will have access to a modern brokerage platform where traders will have a variety of AI-powered tools and charting to move rapidly and take advantage of the market in real time,” said Stephen Sikes, COO of Public. “Our who want the opportunity to build and execute on their own strategies.”

Bernard George, CEO of Tornado, said:

“There’s a once-in-a-generation opportunity for financial institutions to accelerate and scale investment processes with AI and create efficiency and alpha,” said Bernard George, CEO of Tornado. “We look forward to continuing to empower our partner firms with unique, highly scalable structural advantages, which immediately place them at the forefront of the industry.”

Takeaway: Public positions its platform for active traders, while Tornado courts institutions viewking AI-driven research advantages.

Platform Capabilities and Tools

Members joining Public will be able to access its AI research assistant, Alpha, and invest in customizable indexes using Generated Assets. The platform supports a wide range of , with active-trading features such as advanced charting and AI-powered tools.

Takeaway: Public augments migrated customers with AI research (Alpha) and customizable index tools (Generated Assets).

Public describes itself as a platform for long-term investing that pairs AI with access to diverse asset classes. Launched in 2019 and headquartered in New York City, the company says it has been trusted with billions in assets of affluent investors and has raised over $400M from investors including Accel and Tiger Global.

Tornado, founded by professionals and Harvard graduates and backed by investors including Marc Lore and Alex Rodriguez alongside former C-suite executives at UBS and PayPal, provides AI research and analysis for financial institutions. Based in New York, Tornado is trusted by firms with over $500B in assets under management to assist analysts, PMs, advisors, and bankers save hours per day and make better decisions more efficiently.

Takeaway: The deal reflects a broader split in the market: experiences, and institutional providers specializing in agentic AI research.

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button