TradeZero Expands Into Europe With Launch of Amsterdam-Based Licensed Brokerage


TradeZero, the global brokerage platform known for serving active and professional traders, has officially launched TradeZero Europe B.V., its first European entity, headquartered in Amsterdam. Operating under a MiFID investment firm license issued in the Netherlands, the move marks a major milestone in TradeZero’s global expansion strategy and its mission to democratize access to advanced trading tools for retail and professional traders alike.
Through the new European branch, Dutch traders can access U.S. equities and options via TradeZero’s professional-grade platform. The firm offers a USD-denominated trading environment—eliminating platform rate conversions on each trade—and introduces a per-share commission model that scales precisely with trade size. This approach delivers greater transparency than traditional flat-fee models, which often penalize active traders executing multiple smaller trades.
“With the launch of TradeZero Europe, we’re delivering on our mission to empower active traders with institutional-grade tools,” said Dan Pipitone, Co-Founder and CEO of TradeZero Holding Corp. “From our new base in Amsterdam, traders can now access U.S. equities with real-time data, intuitive software, and our proprietary short locate tools.”
Takeaway
MiFID Licensing and Transparent Trading for Active Investors
Securing regulatory approval under the (MiFID II) is a pivotal milestone for TradeZero Europe, enabling the company to deliver compliant and transparent trading services across the European Economic Area. From its Amsterdam headquarters, TradeZero Europe offers clients access to real-time data, , and bi-directional trading capabilities beyond standard market sessions—features that have made the platform a favorite among experienced retail traders globally.
“Securing our MiFID license was a major milestone made possible by an incredible team working across disciplines and time zones,” said Michiel Lerou, CEO of TradeZero Europe B.V. “We’re proud to serve traders in the Netherlands and look forward to expanding our services across Europe in the coming months.”
The platform’s per-share commission structure remains one of its defining features, offering traders a pricing model that directly reflects trade volume—an appealing alternative to flat-fee or notional-based models that can deter high-frequency traders. Combined with and rigorous operational oversight, TradeZero Europe aims to set a new benchmark for accessibility and performance in the region’s retail brokerage landscape.
Takeaway
Expanding Access to Global Markets Through Institutional-Grade Technology
TradeZero’s entry into Europe continues the company’s strategy of global expansion through regulatory compliance and technology-driven infrastructure. The firm’s trading suite includes access to advanced analytics, pre- and post-market sessions, and proprietary short locate tools, allowing traders to execute complex strategies with institutional precision. The Amsterdam launch extends the platform’s footprint beyond North America and the Caribbean, reinforcing its position as a leading brokerage for self-directed U.S. securities trading.
“TradeZero Europe operates with robust systems and rigorous controls, striving to meet the highest industry standards,” Lerou added. “We provide customer support 24/7 to assist traders across all time zones.”
With its expansion into Europe, TradeZero is positioning itself as a trusted global brokerage network that integrates compliance, transparency, and innovation to meet the evolving needs of active traders worldwide. The firm plans to roll out additional European market integrations in the near future, across regions.
TradeZero Holding Corp. and its subsidiaries, including TradeZero Europe, continue to offer self-directed electronic trading in U.S. securities. The firm emphasizes that all materials are for informational purposes only and do not constitute investment advice.
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